Targeting a profitable affiliate niche market is the most important step you need to perform. It is the foundation for the success of everything that follows, especially when it comes to affiliate marketing.
The keyword of the day is profitable.
Your goal is to learn how to do two things quickly: Locate potential niche markets to market affiliate products to and determine the profit potential of that market before diving in. Start thinking about the topics you’re already interested in. For instance, let’s say a niche you want to move into is sports, but you need to dig deeper sports is too broad of a keyword. Next, think of a specific sport such as basketball then from basketball you could get learn how to dribble. Keep doing this until you find a profitable niche and if you don’t find that niche to be profitable move on to a different niche and repeat the steps above until you find a niche that is profitable.
The single biggest hurdle most new affiliate marketers face is coming up with niche ideas because they get stuck on categories that are too broad. So, your first step is to branch out with any sub-categories you can think of off the top of your head. Since no one can generate a list of infinite possibilities in one sitting, your next step is to go where the niches are already broken down for you. Search engines are the perfect places to start.
Once you have a target in mind employ additional research by checking some related search terms at wordtracker.com and checking on the size of that niche market and visiting related discussion forums and monitoring threads pertaining to the niche. What questions are people asking? What problems are they looking to solve?
One way to determine profitability is simply to examine if an affiliate product already exists in the niche you’re targeting. The first place to start your search is at clickbank. Examine existing products and note if a profitable affiliate program is in place. Does the sales letter convert well? Can you readily market this product to the niche in question?
Next, take a trip to your local book store. If your niche has its own specialty long-running magazine, that’s a good indicator of potential profit within that market. It also indicates that the market has money to spend. The reason is because magazines are advertiser supported. The readership must generate sales for those advertisers to keep them interested in advertising in that publication.
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